Halving Production Processes with Craftsmanship & Digital Tools―Toyota's Monozukuri Genba on Display
Toyota seeks to halve the number of manufacturing processes through its renowned craftsmanship and technological innovations. The company showcased the monozukuri genba, giving rise to advanced technologies that will change the future of cars.
A Century for the Next Century―Evolving Alongside Diversifying Values
What is the role of chauffeur-driven mobility in an age of diversifying values? The new Century embodies a uniquely Japanese aesthetic and craftsmanship, unchanged since the series' launch in 1967.
In a Country Where Half of Cars are Toyotas, Akio is Prepared to Lose Market Share
"As crazy as it may sound..." This is how Chairman Akio Toyoda prefaced his remarks at Toyota Philippines' 35th anniversary ceremony. With Toyotas making up 50% of the country's new car sales, what exactly did he mean?
Fukushima and Toyota, Working Together Toward a Smiling Hydrogen Society
In Fukushima, efforts to integrate hydrogen into society continue to spread. Chairman Akio Toyoda speaks of a future built upon smiles and gratitude.
Team Japan Sets Sights on Space! Update on LUNAR CRUISER Development
Toyota is researching and developing the LUNAR CRUISER, a crewed pressurized rover to provide mobility on the moon's surface, which JAXA hopes to launch in 2029. At a recent press briefing, the team provided updates on development.