• Concept car
    Concept car


Mar. 23, 2021
Lexus Announces Major Initiatives Towards Brand Transformation

Lexus will announce details of its brand transformation efforts online on Tuesday, March 30, 2021 at 7:00pm, along with the Concept Car which symbolizes the next generation of Lexus. Ahead of the digital world premiere, Lexus has released an additional preview image of the Concept Car.