Inheritance and Evolution

Production plants started operations around the 1960s

1959

Motomachi Plant operations started

Motomachi Plant assembly line

Motomachi Plant assembly line

1961

Haruhi Plant (now Haruhi Center) operations started

1964

Domestic Machine Transport Base (now Nagoya Wharf Center) completed

1965

Kamigo Plant operations started

1966

Takaoka Plant operations started

Line-off ceremony at Takaoka Plant

Takaoka Plant assembly line

1968

Miyoshi Plant operations started

Technological foundation reinforced in the 1960s and 1970s

1960

Head office building (now former Head Office) completed

1960

Toyota Central Research & Development Laboratories, Inc. established

1965

Deming Prize for major advances in quality improvement received

1966

Entered into business partnership with Hino Motors Co., Ltd. and Hino Motors Sales, Ltd.

1966

Design Dome completed

1967

Entered into business partnership with Daihatsu Motor Co., Ltd.

1971

Higashifuji Techinical Center established

1973

Calty Design Research, Inc. established in the U.S.

Compact mass-market passenger car developed in line with the national car concept

1961

Publica launched

Practical high-performance car, authentic Gran Turismo

1967

Toyota 2000GT launched

1969

Cumulative production in Japan reached 5 million units

Japan's first specialty car

1970

Celica launched

Satisfying government requirements (Emissions standards, Oil crisis, Traffic safety)

1970

Photochemical smog in Tokyo

1970

Muskie Act for preventing air pollution passed in the U.S.

1972

"Toyota Experimental Safety Vehicle" announced

1972

Japan's Ministry of the Environment formally announced the 1973 Emissions standards

1973

First Oil Crisis occurs

1975

Vehicles based on the Toyota total clean anti-pollution system-vortex combustion (TTC-V) and the TTC-C catalytic converter to meet the 1975 Emissions Standards launched

Press announcement of cars satisfying the 1975 Emissions Standards

1977

Toyota Technical Center, U.S.A Inc. established in the U.S.

1977

Three-way catalyst system compliant with 1978 emission regulations released

More production plants started operation in 1970s

1970

Tsutsumi Plant operation started

Tsutsumi Plant assembly line

1971

PT. Toyota Astra Motor (now PT. Toyota Motor Manufacturing Indonesia [TMMIN]) established in Indonesia

1973

Myochi Plant operations started

1975

Shimoyama Plant operations started

1978

Kinuura Plant operations started

1979

Tahara Plant operations started

1972

Cumulative production in Japan reached 10 million units

Mass cab-over type car

1976

Townace launched

Responding to unique luxury vehicles in the high-end compact car market (Vehicles compliant with 1978 regulations with three-way catalyst system)

1977

Chaser launched

A luxury specialty car that transcends previous technologies

1981

Soarer launched

1982

Toyota Motor Co., Ltd. and Toyota Motor Sales Co., Ltd. merge to form Toyota Motor Corporation

Merger agreement signed between Toyota Motor Co., Ltd. and Toyota Motor Sales Co., Ltd.

Internal / external support facilities and new plants opened

1981

Toyota Technological Institute established

1984

Shibetsu Proving Ground (in Hokkaido) completed

1985

Tobishima Center completed as a new export base

1986

Teiho Plant operations started

1987

Kasugai Housing Works operations started

1987

Toyota Memorial Hospital completed (former Toyota Hospital opened in 1942)

1989

Hirose Plant [now Denso Hirose Plant] operations started

1989

Toyota Automobile Museum opened

1989

Tochigi Housing Works operations started

Full-scale globalization initiated

1984

New United Motor Manufacturing, Inc. (NUMMI), a joint venture with GM, established (production ended in 2010)

1986

Toyota Motor Manufacturing, U.S.A., Inc. (TMM) [now Toyota Motor Manufacturing, Kentucky, Inc. (TMMK)] established

1987

Toyota Motor Europe NV/SA Technical Center completed

1986

Production of the Dyna at Kuozui Motors Ltd. (Taiwan) started

Zeiss line-off ceremony (1988)

1988

Toyota Motor Philippines Corporation (TMP), a joint venture company, established

Japan's first midship engine vehicle

1984

MR2 launched

1986

Cumulative production in Japan reached 50 million units

New Logo Introduced

1989

New Toyota mark and logo introduced

1989

Lexus brand introduced
Lexus dealerships established in the U.S.

Aimed for a world-class, high-performance luxury car

1989

Celsior launched

Began operations of Lexus, a luxury car sales network in the U.S.

1989

Lexus LS 400 launched

Internal / external support facilities opened

1990

Tokyo Design Center opened

1991

Tokyo Branch office changed to Tokyo Head office

1991

Yamanashi Housing Works operations started

1993

Resort hotel FORESTA HILLS opened

1994

TOYOTA Commemorative Museum of Industry and Technology opened

1996

Tokyo Design Research Laboratory established

1999

Toyota Biotechnology and Afforestation Laboratory established

Proposing a new automotive lifestyle for the 1990s
-The new concept saloon-

1990

Estima launched

Full-scale globalization initiated

1990

Toyota Motor Europe Manufacturing & Engineering (TMME) [now Toyota Motor Europe NV/SA (TME)] established

1992

Toyota Motor Manufacturing (UK) Ltd. (TMUK) production started

1996

Toyota Motor Manufacturing, Indiana, Inc. (TMMI) established (production started in 1999)

1996

Toyota Motor Manufacturing, West Virginia, Inc. (TMMWV) established (production started in 1998)

1996

Tianjin Toyota Motor Engine Co., Ltd. [now FAW Toyota Engine (Tianjin) Co., Ltd.] established (production started in 1998)

1997

Toyota Kirloskar Motor Private Ltd. (TKM) established (production started in 1999)

1998

Site for new plant in Europe (now TMMF) in France selected

1999

Toyota Motor Manufacturing Poland SP. z o.o. (TMMP) established

1999

TMC shares listed on New York and London stock exchanges

Building plants in Hokkaido, Kyushu, and Tohoku

1992

Toyota Motor Hokkaido, Inc. operations started

1992

Toyota Motor Kyushu, Inc. operations started

1998

Toyota Motor Tohoku Plant (now Toyota Motor East Japan, Inc.) operations started

1994

Annual overseas production reached 10,000 units

Sales, PR and other support activities

2000

Operations of Toyota Used Car Purchase (T-UP) car buyer's network launched

2000

Toyota Financial Services Corporation, a holding company of finance companies established

2002

Toyota entered Formula 1 racing series (Toyota withdrew from Formula One in 2009)

2003

Toyota Housing Corporation established

2005

New main building opened at Toyota Head Office

2005

Lexus dealerships in Japan launched

2005

Midland Square office and commercial tower opened in Nagoya

Full-scale globalization initiated

2000

Sichuan Toyota Motor Co., Ltd. (SCTM) [now FAW Toyota Motor (Chengdu) Co., Ltd. (FTCC)] production started

2000

Tianjin Toyota Motor Co., Ltd. [now FAW Toyota Motor Co., Ltd. (FTMC)] established

2001

Toyota Motor Manufacturing France S.A.S. (TMMF) production started

2001

Toyota Motor Manufacturing, Alabama, Inc. (TMMAL) established

2002

Toyota Peugeot Citroen Automobile Czech, s.r.o. (TPCA) [now Toyota Motor Manufacturing Czech Republic, s.r.o. (TMMCZ)] established

2002

Toyota Motor Manufacturing de Baja California S. de R.L. de C.V. (TMMBC) established

2002

Toyota Kirloskar Auto Parts Private Ltd. (TKAP) established

2002

Tianjin Toyota Motor Co., Ltd. [now FAW Toyota Motor Co., Ltd. (FTMC)] production started

2003

Toyota Motor Manufacturing, Texas, Inc. (TMMTX) established

2003

Agreement on joint production with China FAW Group Corporation (FAW) reached

2004

Automotive stamping-die producer, Toyota FAW (Tianjin) Dies Co., Ltd. (TFTD), established

2004

FAW Toyota Changchun Engine Co., Ltd. (FTCE) [now FAW Toyota Engine (Changchun) Co., Ltd. (FTEC)] established

2004

GAC Toyota Motor Co., Ltd. (GTMC) established

2005

Joint production of Peugeot 107, Toyota Aygo (model KGB 10L, etc.), and Citroen C1 commenced at TPCA in Czech Republic

2005

Toyota Motor Manufacturing Russia (TMMR) established (production ended in 2022)

2002

Cumulative production in North America reached 10 million units

2009

Worldwide cumulative hybrid vehicle sales surpassed 2 million units

2008

Global Financial Crisis (global recession)

2009

First fall into the red since foundation (¥461 billion)
Akio Toyoda appointed president

2009

Global recall issue

2010

President Toyoda attended U.S. congressional hearing

2011

Toyota Global Vision announced
The Great East Japan Earthquake struck 2 days later

2011

Thailand floods
Extremely strong yen

2012

Toyota Motor East Japan established

Promoting management centered on products and regions
= Carmaking revolution
Toyota New Global Architecture (TNGA) and company system introduced, and Akio Toyoda appointed as master driver

2016

CASE Revolution (A once-in-a-century transformation)

2018

Acceleration in shift to a Mobility Company declared at CES in the United States

→ In 2020, Woven City unveiled at CES in the United States

2019

Outbreak of COVID-19

2019

Labor-management consultations held in spring and autumn

2020

State of emergency declared (lockdown halts economic activity, global semiconductor shortage occurs)

2020

Toyota Philosophy released

2020

500-billion-yen surplus forecast despite COVID-19 pandemic