Seisi kato (right), president of Toyota Motor Sales Co., Ltd., receives the 1978 Motor Trend Import Car of the Year Award from Robert E. Brown, the magazine's publisher.
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Dec. 14, 1977
NEW CELICA WINS U.S. IMPORT CAR OF THE YEAR AWARD

Automotive experts from Motor Trend magazine, one of the most prestigious car enthusiast publications in the U.S., have selected the Toyota Celica as the recipient of the 1978 Import Car of the Year Award. This award is made to the most outstanding import passenger car in the U.S. each year.