Oct. 24, 2012

TMC to Host Classic Car Festival in Tokyo

 

Toyota City, Japan, October 24, 2012―Toyota Motor Corporation (TMC) announces that the Toyota Automobile Museum, a TMC-run cultural facility in Aichi Prefecture, will host a classic car festival at Meijijingu Gaien park in Shinjuku, Tokyo on December 1.

The "Toyota Automobile Museum Classic Car Festival in Jingu Gaien" festival will be the sixth of its kind to be hosted by the museum and is aimed at promoting and developing Japan's automobile culture and encouraging interaction among car fans. The main venue for the festival will be in front of the Meiji Memorial Picture Gallery.

With the entry of around 100 classic cars owned by individual collectors from Japan, the United States and Europe, the festival will feature a parade in the Ginza district, an exhibition of vehicles and a wide range of other events.

In commemoration of TMC's 75th Anniversary, TMC will present an exhibit entitled "The Birth of the Toyoda Model AA", themed on Japan's automobile industry around 1937 with a focus on Toyota's first mass produced vehicle, the "Model AA" passenger car. TMC will also have an exhibit on the 75-year history of TMC with a vehicle family tree providing an overview of approximately 700 prominent Toyota vehicles as well as other materials.

Visitors will also be able to take commemorative photos sitting in such passenger cars as the "Toyota Sports 800" and DeLorean "DMC-12".

Overview of Toyota Automobile Museum Classic Car Festival in Jingu Gaien
Date December 1, 2012
Time 10:00-15:30 (regardless of weather, however specific items might be rescheduled)
Location Exhibit Meiji Memorial Picture Gallery, Meijijingu Gaien (1-1 Kasumigaoka-cho, Shinjuku-ku, Tokyo)
Parade Start and end at Meiji Memorial Picture Gallery, Meijijingu Gaien; route through Ginza district
Admission Free
Toyota Automobile Museum Classic Car Festival in Jingu Gaien Program
Date December 1, 2012
Opening ceremony 10:00-10:20
Classic car parade
and exhibit
(featuring around
100 privately owned
vehicles)
Parade
10:20-12:00
(approx.)
- Starting and finishing at the Meiji Memorial Picture Gallery, taking an approximately 11-km route through the Ginza district
- A 1960 "Crown RS21" will lead the parade
Exhibit
11:00-15:30
(approx.)
Featuring vehicles returning from the parade
Owner interviews
12:45-13:15
14:15-14:45
Interviews with five vehicle owners in each session

Note: The first session will feature interviews with owners of Toyota vehicles
Classic car
popularity
contest
Special Toyota 75th Anniversary Commemorative lapel pins will be presented to the first 500 guests
Toyota 75th
Anniversary
Commemorative
Exhibit
The Birth of the "Toyoda Model AA" exhibit (10:00-15:30) and driving demonstration (13:30-14:00)
(See attachment)
75-Year History of Toyota exhibit (10:00-15:30)
Other Opportunity to take commemorative photos in select vehicles (See attachment)
Traffic safety
awareness
activities
10:00-15:00
Hands-on demonstrations including the effectiveness of reflective materials for increasing pedestrian visibility at night and importance of using seatbelts

(Conducted in cooperation with the Yotsuya Police Department)
Great East
Japan
Earthquake
support booth
10:00-15:00
- Part of the Kokoro Hakobu Project
- First 500 donors will receive a Toyota Automobile Museum lapel pin
Museum Shop open from 10:00-15:00




Attachment
Lead Parade Vehicle
Toyopet Crown Model RS21
(1960, Japan)
As a result of a partial redesign of the first-generation Crown―launched in 1955―the exterior gained a sharper look.  The rear adopted tail fins that were popular in America at the time.  The interior featured a modified instrument panel and engine output was increased from 48 hp to 62 hp.  This Model RS21 was a deluxe version with a high-grade grille and side molding.
Vehicles Displayed as a Part of the "Birth of the Toyoda Model AA" Toyota 75th Anniversary Commemorative Exhibit
Vehicles
(year and country of origin)
Features
Toyoda Model AA (replica;
1936, Japan)

(Driving demonstration and
exhibit)
Toyota's first mass-produced passenger car.  The Model AA was an early adoption of the streamlined design that was popular at that time, and the optimal front wheel load and outstanding ride were extremely advanced.  Advances made in production streamlining and the successful in-house development of technology gave the Japanese automobile industry a major boost in confidence.
Toyoda Model G1 truck
(replica; 1935, Japan)

(Driving demonstration and
exhibit)
Toyota's first truck.  The first prototype of the Model A1 passenger car was completed in 1935, but priority was given to truck development in accordance with national policies.  A total of 379 of the G1 were produced, and at the time of the 1936 launch of the Model AA passenger car, the Model GA truck, a modified version of the G1, was launched.
Chevrolet Master Series DA
(1934, United States)

(Driving demonstration and
exhibit)
The DA was equipped with an advanced V-shaped radiator grill.  The abundant use of chrome plating creates a sense of luxury, and the low body evoked a sleek design that was ahead of other manufacturers.  Although structurally flawed, the front-wheel independent suspension of the DA made it a revolutionary model.  The engine was used as a reference for the Toyoda Model AA.
DeSoto Airflow Series SE
(1934, United States)


(Driving demonstration and
exhibit)
The Airflow Series SE was innovative in numerous areas including a larger interior space through placement of the engine over the front wheels and changing weight distribution, as well as having a smoother ride and a precursor to a monocoque body.  The vehicle was a marketing failure because its streamlined styling was too advanced for the time, but the Desoto chassis and body structure had a strong influence on the development of the Toyoda Model AA.
Datsun Model 16 Sedan
(1937, Japan)


(Exhibit)
Datsun is well known as a Nissan brand that was sold for more than 50 years following its launch in 1932.  Only 150 of the compact cars sold under the "Datsun" name were produced in 1932, but production peaked at more than 8,000 vehicles in 1937, becoming a best seller with total production including trucks of 36,000 vehicles until wartime voluntary restraints were adopted.
Peugeot 402 (1938, France)


(Driving demonstration and
exhibit)
A luxury utility vehicle from pre-war France.  It was the first European production vehicle to adopt a bold streamlined design.  The placement of the headlights within the large, curved front grill and the curved lines of the bumpers evoked a sense of elegance.  In terms of practicality, the 402 had no side steps, allowing for a wider body and roomier interior.
Vehicles Available for Commemorative Photos
Toyota Sports 800 (1965,
Japan)
The Toyota Sports 800, a "people's sports car" that was an advanced version of the Publica Sports unveiled as a prototype at the Tokyo Motor Show in 1962 and launched in April 1965.  The functional styling emphasized aerodynamics, and major components from the Publica Sports were used to keep costs low. people's sports car low.
DeLorean DMC-12 (1982,
United States)
The DeLorean DMC-12 was created by former General Motors Vice President John DeLorean.  Lotus was responsible for designing the suspension, and Italdesign handled the styling.  The V6 engine was a joint development by Renault, Peugeot and Volvo.  The body surface was made of stainless steel paneling.  The DeLorean gained even greater fame when it appeared as a time machine in the movie "Back to the Future".  Approximately 8,500 vehicles were produced starting in 1980.
Note: In the event of rain, some vehicles may not be displayed.