Sep. 24, 2002
Toyota Sponsors 2nd MTV Asia Awards
Tokyo―TOYOTA MOTOR CORPORATION (TMC) is proud to announce that it will be one of the main sponsors of the 2nd MTV Asia Awards.
Broadcasted to over 170 million homes, the MTV Asia Awards (MAA) represents one of the highest forms of recognition for Asia's leading musical talents, and Toyota offers its support as part of its contribution to the development of musical culture and to the joy of the youth audience in the region".
In addition to the MAA, Toyota also sponsors the Toyota Classics, delivering genuine classical music performances across Asia. By supporting these events, Toyota aims to share with the people of Asia their passion for music.
This award is another great opportunity for Toyota to reconfirm its commitment toward this region and contribute to its societies following our desire to be a model corporate citizen for the 21st century.
Toyota will be co-sponsoring this prestigious award with Panasonic, which also serves as title sponsor of the Panasonic Toyota Racing Team in Formula One.
Toyota Motor Corporation is the third largest automotive company in the world, producing a full range of models. Toyota has 54 manufacturing companies in 25 countries and territories, and employs more than 200,000 people worldwide (on a consolidated basis).
In the fiscal year ended March 2002,Toyota and its subsidiaries sold 5.54 million passenger cars, trucks and buses worldwide. Since its foundation, Toyota has sought to contribute to society by "making things" and "making automobiles" that satisfy people throughout the world. To better meet customers' needs, Toyota aims to implement globalization in every facet, from product planning, development and production to sales and after-sales service. Toyota is also committed to the development of hybrid vehicles and other environmental know-how to make automobiles less burdensome on the environment, but more attractive for users.
Contact: Masaki Hashimoto, Event Promotion Group, Marketing Department, Overseas Marketing Division,
Tel.: +81-3-3817-9415
