TMC Renews Website for Ease of Use, Enhanced Content

Toyota City, Japan, December 15, 2010―Toyota Motor Corporation (TMC) announces the launch today of its renewed corporate website (www.toyota-global.com*), which features greater user friendliness and enhanced content.

The site, while continuing to provide corporate news, IR and corporate information, as well as information on TMC's environmental and safety technologies and CSR initiatives, is designed to: 1) be enticing and easy to view, 2) offer more of what visitors want and 3) be fully touch-screen compatible.

TMC hopes not only its millions of customers worldwide, but anyone interested in Toyota, as well as car enthusiasts in general, will enjoy the site, which TMC intends to continuously improve for better communication.

Key points of site renewal

Easier and more fun to use	Stylish navigation bar and main visuals invite visitors deeper into the site, with priority placed on ease of reading and understanding; numerous images, video clips and graphics complement text.
Enhanced by addition of entertainment-oriented contents (prompted by user feedback)	"Vehicle Heritage"―introduction to history of highly popular Toyota brand vehicles "Emblem"―close-up look at evolution of Toyota-brand vehicle emblems "Vehicle Gallery"―photo collection of Toyota-brand vehicles around world "Vehicle Design" and "Design Philosophy"―explanation of Toyota-brand design concepts and design philosophies
Fully touch-screen compatible	Homepage text kept to minimum, while "module" icons allow ease of use for users of tablet PCs; site designed for visual, intuitive and advanced browsing.