Sep. 27, 1973

¥10 BILLION GIVEN BY TOYOTA
TO START JAPAN'S LARGEST FOUNDATION

Act Marks Group's Celebration of 40-Years in Automotive Industry

 

TOKYO To celebrate 40 years in the automotive industry, Toyota Motor Company and Toyota Motor Sales Company have revealed plans to donate ¥10-billion ($37.7 million) to the public as a "thank-you" gift.

The vast sum will be used to fund public interest projects in the fields of scientific research and social welfare. Use of the funds will be determined by the projected "Toyota Foundation" (tentative title), with advice received from government agencies and independent experts.

Government approval of the Foundation is expected to be received next Spring and initial funding will start with ¥3-billion. This will then rise incrementally to the full ¥ 10-billion. The Foundation, upon approval, will be Japan's largest.

Toyota has a long history of sponsoring social welfare projects. The new Foundation is a logical extension of this policy and aims at enabling the Group to expand its public interest activities world-wide on a long-term basis. It is fitting that the Foundation operate on a global basis in order to reflect Toyota's growing internationalization.

Toyota's management describe the establishment of the huge fund as a giant step forward with respect to the Group's goal of serving the public first and "creating an affluent society through automobiles."

FACT SHEET
CHRONOLOGICAL REVIEW OF TOYOTA'S
RECENT MAJOR PUBLIC INTEREST ACTIVITIES
Month and year Activity Amount (Unit: ¥1,000)
July 1968 Wide-Zone Control Traffic Signal System donated to Tokyo Metropolitan Police Department (central Tokyo area). 300,000
December 1968 Pedestrian bridge donated to the Construction Ministry (in front of Shinagawa Station, Tokyo) 25,000
February 1969(*)
(*)
One Electronic Traffic Volume Sensor System donated to Aichi Prefecture Police Department (in Nagoya City)
50,000
February 1969
(*)
Scholarship fund for traffic accident orphans donated to the Traffic Accident Orphan Scholarship Foundation.
 100,000
April―May, 1969 First Nation-wide "All Toyota" Traffic Safety Campaign 140,000
April―May, 1970 Second Nation-wide "All Toyota" Traffic Safety Campaign. National CO (Carbon Monoxide) Reduction Campaign (1,000 "CO Meters" installed at Toyota service stations across the nation). 190,000
April 1971 Research on air pollution (in Nagoya City) Research on traffic accidents (in Toyota City) 200,000
Third Nation-wide "All Toyota" Traffic Campaign 190,000
January 1972
(**)
Traffic Safety Instruction Cars donated to 50 prefectural police departments (one car to each prefectural police department, excluding Kyoto)
 67,500
April 1972 Fourth Nation-wide "All Toyota" Traffic Safety Campaign 160,000
April 1973 Fifth Nation-wide "All Toyota" Traffic Safety Campaign 220,000
June 1973 Local community activities including donation of a Cultural and Art Center to Toyota City 450,000
Note
May 1961Donation of Toyota Auditorium to Nagoya University.¥200 million
(*)
Special events to commemorate Toyota's cumulative production of 5 million vehicles.
(**)
Special events to commemorate Toyota's cumulative production of 10 million vehicles.