Sep. 29, 1999
Toyota Lists in New York and London
Japan's Top Carmaker Debuts on the Global Trading Scene
Tokyo―TOYOTA MOTOR CORPORATION (TMC) announced today the highly-anticipated start of trading of its shares on the New York Stock Exchange and the London Stock Exchange, ushering in a new chapter in its unyielding efforts to globalize all aspects of its business operations.
"The New York Stock Exchange is a driving force in the world's capital markets. We will do our best to fulfill the highest expectations of the investment community," declared TMC Chairman Hiroshi Okuda, who was on hand for the ringing of the bell ceremony and a number of festive Wall Street events to mark the day.
The listing, together with TMC shares' simultaneous debut in London, represents an effort to make Toyota's presence known to a wider audience of investors worldwide.
In London, TMC Executive Vice President Kosuke Yamamoto said, "We are well aware of the proud tradition of the London Stock Exchange. We also keenly realize the responsibilities that we are undertaking by listing our shares here and will do all that we can to live up to this new role."
Okuda explained that TMC will continue to offer value to its customers and to society by emphasizing sound growth through quality products and by paying special attention to environmental technologies, such as those found in the hybrid Prius, scheduled for its North American and European launch next year.



