Conceived by Toyota as a joint successor model integrating the Briska with the Light Stout, the Hilux debuted in March 1968 as a new bonnet-type truck with Hino Motors, Ltd., in charge of development and production.
The Hilux has its roots in the truck format, and the starting point of its development to date has been an emphasis on its toughness as a workhorse whose practical utility makes it ideally suited as a commercial vehicle.
However harsh the road conditions you encounter, you can always be sure of getting there with the Hilux, whose mission is to protect human life and support human livelihoods.
'The Hilux is a vital partner for me'. Its owner smiles and pats the Hilux body almost as if he were patting a workmate on the shoulder. When you work with it, it becomes part of your life. A partner to rely on―that's the kind of vehicle we want the Hilux to be.
Aiming for reliability, durability, and strong performance in tough road conditions, we put our test vehicles through round after round of 'breakdown testing' to trial them to the edge of destruction. The volcanic wilderness of Iceland is one of the places where they have proved their toughness.
It's got to look good! Adaptable to leisure, motor sports, or just looking cool, versatility with a tough center is the beauty of the Hilux.
Hilux 50th Anniversary Special Website
- Hilux 50th Anniversary Special Website
- Main Contents
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- MESSAGE
- Personal profiles and messages from the generations of chief engineers
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- STORY
- Stories from owners in Japan and overseas, presented with a human touch
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- HISTORY
- The Hilux from its first to eighth generations: evolution, milestones, and statistics
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- VIDEOS
- Footages of the Hilux in action around the world, and more
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- IMAGES
- Photos showing the Hilux in action around the world, the different generational models, and more
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- LINK
- Links to Hilux-related news releases from around the world and other related websites
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