About Us
Tsugi-Craft by TOYOTA UPCYCLE
Tsugi: Connecting Craftsmanship, People, and the Future
Tsugi-Craft by TOYOTA UPCYCLE
Tsugi-Craft by TOYOTA UPCYCLE is a premium upcycling brand that brings new value to high-quality seat leather from the automobile manufacturing process by carefully joining each piece together.
The name Tsugi holds three layers of meaning: to inherit, to connect, and to lead us into the future.
The philosophy of tsugi goes beyond making the most of materials by joining them together.
It is about carrying forward the wisdom cultivated through Japanese craftsmanship and connecting it with modern technology; bringing makers and users, and people with people, closer together; and creating connections that lead to new value and a future beyond.
Tsugi-Craft was born from this philosophy.
About
Tsugi: Craftsmanship
Craft
A patchwork created by carefully joining pieces of automobile seat leather, one by one, to form something new.Each piece is considered for its unique shape and character, thoughtfully selected and combined to create a unified surface.This process involves a great deal of hands-on craftsmanship and ingenuity.The traditional wisdom of tsugi, passed down through generations of Japanese life, meets modern manufacturing techniques.Combined with the industrial production expertise Toyota Motor Corporation has cultivated over many years, these elements give rise to a new approach to craftsmanship unique to Tsugi-Craft.Through the care and skill invested in every step, the individuality of each material is refined into something with new appeal.
Tsugi: People
People
Refined craftsmanship meets everyday ease. Durability and expression unique to materials designed specifically for the automobile industry. We aspire to create products for people of all ages and genders, envisioning a better future together. And we aim to expand this journey together with many more people who share our vision.
Tsugi: Future
Future
Each piece is carefully selected, prepared, and joined by skilled hands. The reason we push ourselves here is our hope that upcycling will take root, grow into a culture, and help shape a better tomorrow.
One and Only
The Unique Character of Each Material
A patchwork created by carefully joining pieces of automobile seat leather, one by one, to form something new.
Each piece is considered for its unique shape and character, thoughtfully selected and combined to create a unified surface.
This process involves a great deal of hands-on craftsmanship and ingenuity.
The traditional wisdom of tsugi, passed down through generations of Japanese life, meets modern manufacturing techniques.
Combined with the industrial production expertise Toyota Motor Corporation has cultivated over many years, these elements give rise to a new approach to craftsmanship unique to Tsugi-Craft.
Through the care and skill invested in every step, the individuality of each material is refined into something with new appeal.
Contact
Feel free to contact us by email with requests for media interviews or any questions about our products.
*We welcome inquiries from outside Japan regarding TOYOTA UPCYCLE sales and distribution. For general inquiries, please use our contact form.
