Aug. 25, 2008

Toyota to Adjust Retail Prices on Select Vehicles in Japan

 

Tokyo ― TOYOTA MOTOR CORPORATION (TMC) announces changes to its suggested retail prices for certain commercial and hybrid vehicles sold in Japan, effective September 1, 2008.

Until now, TMC has countered soaring prices of raw materials such as steel, rare metals and crude oil through stringent cost reduction efforts carried out along with affiliated companies. This has allowed TMC to avoid increasing retail prices of vehicles in Japan. However, recent further price increases in raw materials have been larger than TMC's cost reduction efforts are able to offset, and with prices expected to remain high, TMC has decided to adjust its suggested retail prices for commercial and hybrid vehicles, which use large amounts of either steel or rare metals.

The suggested retail prices for commercial vehicles are to increase by an average of 2%, or 29,100 yen per vehicle, and for hybrid vehicles by an average 3%, or 76,800 yen per vehicle. The new prices for the main grade of each vehicle are listed below.

TMC's New Suggested Retail Prices (Prices for Hokkaido and Okinawa differ; unit: yen)
  Vehicle name Main grades New suggested
retail price
(includes consumption tax)		 Amount of
increase
(percentage of
change)
Commercial
vehicles		 Dyna/Toyoace
(2-ton version)		 2.0-liter; standard deck
with "Full-Just-Low" floor		 3,288,600
105,000   (3.3%)
Dyna/Toyoace
(1-ton version)		 1.5-liter; long deck with
"Just-Low" wood floor		 2,628,150
47,250   (1.8%)
Quick Delivery 200 3-door, 2-passenger type 5,546,100
157,500   (2.9%)
Coaster Long body, high roof,
29-seater LX		 5,647,950
157,500   (2.9%)
Hiace/Regius Ace 3.0-liter, 4-door,
3/6-seater DX		 2,428,650
24,150   (1.0%)
Probox Van 1.5-liter DX Comfort
Package		 1,321,950
13,650   (1.0%)
Succeed Van 1.5-liter UL 1,445,850
14,700   (1.0%)
Hybrid
vehicles		 Prius S 2,383,500
73,500   (3.0%)
Harrier Hybrid Premium S Package 4,756,500
136,500   (3.0%)
Note: Prices listed do not include recycling fees.



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