The founding spirit of Toyota Home
Toyota's housing enterprise began with our founder's strong desire to provide better homes for families in Japan. Embodying the teachings of Kiichiro Toyoda, we strive to provide housing to fulfill the dreams of each customer―widening the circle of truly satisfied customers with ever-improving, prosperous lives.
Brand Vision: "Sincerely for You, Together for Life"
Toyota Home aims to provide a lifetime of total satisfaction. We strive for the highest customer satisfaction rating.
Under the brand vision "Sincerely for You, Together for Life," we strive to deliver peace of mind during construction, after construction, and through support in order to help customers realize their ideal lifestyles.
Responding to the popularization of net zero-energy houses (ZEH), we are adopting various solutions that meet ZEH thermal insulation specifications as standard, combined with delivering award-winning, well-designed, and high-quality residences.
KenBiKenJu Laboratory, a next-generation housing research facility that brings together technologies from across the Toyota Group, is researching new services that leverage IoT and AI and developing advanced technologies to create housing that meets the needs of working women and enables senior citizens to enjoy rich, active lives.
In 2017, Toyota Housing made Misawa Homes Co., Ltd. a consolidated subsidiary. Working together in such areas as condominium marketing, the two companies are actively building a solid track record. Going forward, we will continue to realize synergies in a range of fields, such as community development and overseas businesses, working to accelerate the progress of both companies' growth strategies and provide customers with better products and services.
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