Oct. 19, 2016
HISTORY
HISTORY
Oct. 19, 2016
Evolution of Corolla: The concept of the "80 points plus alpha"
Based on the need to be ahead of the times and to serve customers' needs, the Corolla has been improved from generation to generation based on the concept of "80 points plus alpha"
Nov. 01, 2016
1966: The era of the first-generation Corolla
In the 1960s, Japan had been undergoing rapid changes in its economy and society. The Corolla was a response to these changes, paving the way for an increasingly motorized Japanese society. Here, we introduce some features of the first-generation Corolla, which were closely intertwined with the events of that era.
Nov. 02, 2016
Generations of the Corolla and their Corresponding Eras (1)
11 generations in 50 years: Corolla exemplifies the ideal of developing a car of constant quality and technological improvements that adapts to the changes in society. Here, the features of the 2nd to the 6th generations of the Corolla are introduced along with background information on the era in which they were produced.
Nov. 03, 2016
Generations of the Corolla and their Corresponding Eras (2)
11 generations in 50 years: Corolla exemplifies the ideal of developing a car of constant quality and technological improvements that adapts to the changes in society. Here, the features of the 7th to the 11th generation of the Corolla are introduced along with background information on the era in which they were produced.
Nov. 14, 2016
Corolla and Motor Sports
It wouldn’t be far-fetched to declare the best-selling Corolla as the face of Toyota, but the vehicle's presence in rally races and other motor sports is largely unknown beyond its fan base.
Nov. 30, 2016
Corolla by the Numbers
For 50 years, the Corolla has made significant records of various kinds, such as the “World’s Best-Selling Car”. Here, you can find out major milestones and achievements of the Corolla.
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