TOYOTA CITY, Japan―When it comes to global environmental leadership, the number of vehicles that customers buy around the world have a greater impact than the number of concept cars launched at motor shows. Toyota Motor Corporation (Toyota) announced today that it reached a major milestone in annual sales of electrified powertrains in 2017 with over 1.52 million sold worldwide. The figure was an increase of eight percent over the prior record set in 2016, marking back-to-back years of growth and accomplishing one of Toyota's Environmental Challenge 2050 targets, selling more than 1.5 million electrified vehicles in a single year, three years in advance of the original target set for 2020. Additionally, cumulative sales of electrified vehicles now exceed 11.47 million, which represents a reduction of more than 90 million tons of CO2 compared to sales of equivalent conventional vehicles.

"In just over 20 years, we have seen electrified new vehicle sales increase from under 500 sales to more than 1.5 million sales," said Shigeki Terashi, executive vice president, Toyota Motor Corporation. "This is a testament from our customers to the quality, durability and reliability of our electrified powertrains, and, thanks to them, has led us to establish a solid and sustainable foundation for mass producing a more diverse portfolio of electrified vehicles across our range moving forward."

Since the introduction of its first commercially available electrified powertrain on the Prius in Japan in 1997, Toyota has worked at improving the technology as the basis for its electrification efforts, having launched first mass-produced Fuel Cell Electric Vehicle, the Mirai, in 2014, the fourth generation of the Prius in 2016, and the second-generation Prius Plug-In Electric Vehicle in 2017. The company will continue the development and diversification of electrified vehicles as it now turns its sights to include the mass production of battery electric vehicles from 2020, starting in China and India, followed by Japan, the United States and Europe. Toyota also aims to further expand sales of hybrid electric vehicles in emerging markets to further contribute to lowering CO2 from new vehicles sales worldwide.

The efforts to improve and increase the diversity of electrified power train options is tied directly to Toyota's 'Environmental Challenge 2050', wherein the company aims to achieve annual electrified vehicle sales of 5.5 million units by 2030, as announced in December 2017. To achieve its goal, Toyota unveiled plans to have 10 BEV models available worldwide by the early 2020s, and from around 2025, the company aims to have an electrified version available for all vehicle models across its global lineup.

ReferenceEnvironmental Challenge 2050 (announced in October 2015)

New Vehicles Zero CO2 Emissions Challenge
Reducing global average new-vehicle CO2 emissions by 90 percent by 2050 (compared to Toyota's 2010 global average)
  • Achieving annual global sales of over 30,000 fuel cell vehicles around or after 2020. In Japan, selling at least 1,000 fuel cell vehicles per month (well in excess of 10,000 per year)
  • Beginning sales of fuel cell buses in small numbers by early 2017, focusing on Tokyo; preparing to sell over 100 fuel cell buses ahead of the Olympic and Paralympic Games Tokyo 2020
  • Achieving sales of 1.5 million hybrids annually and 15 million hybrids cumulatively by 2020
  • Reducing average CO2 emissions from new vehicles by more than 22 percent by 2020 (compared to Toyota's 2010 global average)
Toyota Electrified Vehicle Sales
Based on TMC data (Unit = 1,000 vehicles)
      Cumulative
Global Japan North America Europe Other
1993-1996 0.1 0.1 0.1
1997 0.4 0.4 0.5
1998 18.1 17.7 0.4 18.6
1999 15.6 15.3 0.3 34.2
2000 19.2 12.6 5.9 0.7 53.4
2001 37.1 18.5 16.1 2.3 0.2 90.5
2002 41.7 20.0 20.7 0.8 0.2 132.2
2003 53.5 27.2 25.0 0.9 0.4 185.7
2004 134.7 68.7 56.0 8.1 1.9 320.4
2005 234.9 58.5 150.0 23.4 3.1 555.3
2006 312.5 72.4 197.6 36.0 6.5 867.9
2007 429.4 82.0 287.8 49.0 10.7 1297.3
2008 429.7 104.4 255.0 57.8 12.6 1727.0
2009 530.1 251.1 205.3 54.7 19.0 2257.1
2010 690.2 392.2 195.9 70.2 31.9 2947.3
2011 629.0 316.4 185.1 82.8 44.7 3576.3
2012 1219.3 678.0 344.9 106.9 89.5 4795.6
2013 1280.3 679.1 359.3 152.9 89.0 6075.9
2014 1267.3 684.3 324.7 171.8 86.5 7343.2
2015 1204.5 633.6 283.0 200.9 87.1 8547.7
2016 1402.7 678.7 267.3 285.4 171.3 9950.4
2017 1520.7 658.6 246.3 392.3 223.5 11471.0
Total 5469.8 3426.6 1696.1 878.7  
2017CY Sales of Toyota Electrified Passenger Vehicles
Based on TMC data (Unit = 1,000 vehicles)
Vehicle name    
Global Japan North America Europe Other
Prius 218.6 116.6 68.6 11.1 22.3
Prius α / Prius v / Prius + 38.5 17.6 11.7 7.4 1.7
Aqua / Prius c 149.3 131.6 14.7 3
Camry Hybrid 63.3 18.9 23.6 20.8
Alphard Hybrid1 9.3 8.9 0.4
Auris Hybrid 88.2 2.9 78.9 6.3
Vitz Hybrid / Yaris Hybrid 130.9 27.9 100.9 2.2
Avalon Hybrid 5 5 (20 units)
Highlander Hybrid / Kluger Hybrid2 18.3 18.3 (7 units)
RAV4 Hybrid 120.9 57.2 57.2 6.5
C-HR Hybrid 191.6 96.7 90.1 4.8
Corolla Hybrid 58.5 58.5
Levin Hybrid 40.5 40.5
Vellfire Hybrid 5.7 5.7
SAI 2 2
Estima Hybrid / Previa Hybrid 4 4
Harrier Hybrid 9.1 9.1
Crown Hybrid 17.5 17.5
Corolla Axio Hybrid 11.5 11.5
Corolla Fielder Hybrid 23.9 23.9
Voxy Hybrid 25.2 25.2
Noah Hybrid 19.7 19.7
Esquire Hybrid 24.3 24.3
Sienta Hybrid 36.9 36.8 0.1
JPN TAXI 1.5 1.5
Lexus LS 600h / LS 600hL / LS 500h 4.7 4.3 0.1 0.3
Lexus GS 450h / GS 300h 5.7 3 0.1 1.3 1.3
Lexus RX 400h / RX 450h 30.9 6.4 9 7.7 7.7
Lexus HS 250h 0.8 0.8
Lexus CT 200h 27.6 3.6 5 8.6 10.4
Lexus ES 300h 34.2 5.7 28.5
Lexus IS 300h 10.1 4.2 5.3 0.6
Lexus NX 300h 35.2 4.7 3.7 19.5 7.3
Lexus RC 300h 1.7 0.5 1.2 (3 units)
Lexus LC 500h 1.6 1.1 0.1 0.3 0.1
Prius PHV / Prius Prime 51 26.7 21.7 2.5 0.1
Mirai 2.7 0.8 1.8 0.1
Cumulative Sales of Toyota Electrified Passenger Vehicles
Based on TMC data (Unit = 1,000 vehicles)
Vehicle name    
Global Japan North America Europe Other
Prius 4187.1 1921.0 1815.1 308.7 142.4
Prius α / Prius v / Prius + 706.6 462.6 183.9 50.5 9.6
Aqua / Prius c 1519.8 1277.9 206.2 35.7
Camry Hybrid 674.5 75.6 419.1 179.7
Alphard Hybrid1 83.5 80.5 3.0
Auris Hybrid 459.6 9.4 427.6 22.7
Vitz Hybrid / Yaris Hybrid 425.3 27.9 388.9 8.5
Avalon Hybrid 59.8 59.7 0.1
Highlander Hybrid / Kluger Hybrid2 173.8 3.4 168.7 1.7
RAV4 Hybrid 221.9 109.9 101.2 10.8
C-HR Hybrid 200.5 98.9 96.8 4.8
Corolla Hybrid 102.2 102.2
Levin Hybrid 67.5 67.5
Vellfire Hybrid 44.5 44.5
SAI 102.1 102.1
Estima Hybrid / Previa Hybrid 123.6 123.6 (33 units)
Harrier Hybrid 77.5 77.5
Crown Hybrid 171.7 171.7
Crown Mild Hybrid3 6.5 6.5
Corolla Axio Hybrid 67.9 67.9
Corolla Fielder Hybrid 157.7 157.7
Voxy Hybrid 118.0 118.0
Noah Hybrid 90.5 90.5
Esquire Hybrid 90.4 90.4
Sienta Hybrid 113.7 113.3 0.4
JPN TAXI 1.5 1.5
Lexus LS 600h / LS 600hL / LS 500h 46.8 33.2 3.1 4.9 5.7
Lexus GS 450h / GS 300h 64.0 28.1 7.3 18.9 9.7
Lexus RX 400h / RX 450h 391.6 50.2 181.7 111.1 48.7
Lexus HS 250h 68.9 46.5 22.3 0.1
Lexus CT 200h 316.3 59.1 99.8 78.1 79.4
Lexus ES 300h 175.4 65.7 0.4 109.2
Lexus IS 300h 68.3 26.8 32.9 8.5
Lexus NX 300h 123.0 25.0 10.2 59.8 28.0
Lexus RC 300h 7.2 4.4 2.8 (13 units)
Lexus LC 500h 1.6 1.1 0.1 0.3 (58 units)
Prius PHV / Prius Prime 128.9 48.8 66.8 13.1 0.2
RAV4 EV 1.8 0.4 1.4
eQ (39 units) (19 units) (20 units)
Mirai 5.3 2.1 2.9 0.2

1Production ceased in 2008 and production of a new model started in 2011;

2Kluger Hybrid (for the Japanese market) production ceased in 2007;

3Crown Royal production ceased in 2003, Crown Sedan production ceased in 2008;

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