Oct. 06, 2023

Crown (Sport type) Design Sketches

For this new genre of Sports SUV, we aimed for an emotional and beautiful design suggestive of its dynamic driving capabilities.

Exterior Sketches

Crown (Sport type) Early Rear Idea Key Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Early Idea Sketch
Crown (Sport type) Mid Stage Idea Sketch
Crown (Sport type) Mid Stage Idea Sketch
Crown (Sport type) Side View Sketch
Crown (Sport type) Front Idea Sketch
Crown (Sport type) Front Idea Sketch
Crown (Sport type) Final Image Sketch
Crown (Sport type) Final Image Sketch
Crown (Sport type) Final Image Sketch
Crown (Sport type) Final Rendering

Interior Sketches

Crown (Sport type) Driver's View Sketch
Crown (Sport type) Console Sketch
Crown (Sport type) Shift Lever Sketch
Crown (Sport type) Center Cluster Sketch
Crown (Sport type) Top View Sketch
Crown (Sport type) Image Model

Color Design

Crown (Sport type) Exterior & Interior Color Coordination Review
Crown (Sport type) Exterior & Interior Color Coordination Review

Exterior Design

Yukihiro Koide

It's the most purely emotional design among the Crown series, and that's exactly what the Crown Sports is meant to be. The door cross-section has bold transitions to evoke rhythmical, dynamic movements, and the rear fenders are sleek yet powerful. There are many appealing areas for one to appreciate. Please feel it with your eyes.

Exterior Design

Lu Yi

I aimed to create a tight shape with a powerful stance, and my goal for the Crown was to design an emotionally inspiring car that combines sportiness with a premium feel.

Exterior Design

Keita Kominami

I aimed to design a sexy rear end that would turn people's heads in hopes that this car would serve to enrich people's lives.

Interior Design

Koji Minakawa

"A WOW! feeling the moment you open the door"
What is it that gives people a sporty driving experience? What excites passengers as well? In making this car, every member of the design team contemplated the wishes of each occupant. We hope it carries Toyota's interpretation of driving pleasure.

Interior Design

Junya Takahashi

For the interior space, I aimed for a sporty design that's bold yet elegant. The design of each of the components that surrounds the occupants is unique to the Crown Sport. I hope that it not only becomes a special environment for the driver, but for the passenger as well.

Color Design

Airi Kobayashi

Putting myself in the customer's shoes, I thought honestly about the things that might make me happy or that I would be attracted to, so it was very exciting to create this car. Fun, cool, beautiful, it's a car with many facets. I hope customers can appreciate all those different facets of the Crown Sport.

Exterior Modeling

Kazuhito Nakajima

We team members had countless reviews to express a "cool design" in the model. This one is filled with our passion and dedication, and I'd like many people to experience its unique presence.

Exterior Digital Modeling

Yusuke Hara

I digitally modeled each component with dedication to its finest detail while imagining the customer entering the car with a smile. The Crown carries this dedication of mine, and I'd be happy to make as many people as possible smile.

Interior Modeling

Shingo Sawada

We held countless review meetings with team members to bring the utmost out of the quality of new materials and the asymmetric space between the driver and passenger. As a result, we've tailored the interior to be exciting and of high quality. Please make the Crown part of your active life!