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Jul. 21, 2017
Toyota to Showcase at Automobile Council 2017
Toyota Motor Corporation announces its participation at Automobile Council 2017, an event to be held over the course of 3 days from August 4 (Friday) to August 6 (Sunday) at Makuhari Messe (Mihama-ku, Chiba City).
Feb. 14, 2017
Worldwide Sales of Toyota Hybrids Surpass 10 Million Units
Toyota Motor Corporation is proud to announce cumulative global hybrid vehicle (HV) sales of 10.05 million units as of January 31, surpassing the 10 million unit mark. More than a numerical milestone, this demonstrates the staying power of a technology that is now emerging as a mainstream solution to reduce greenhouse gas emissions and other pollutants.
Dec. 06, 2016
Toyota Develops TNGA-based Powertrain Units for Smooth, Responsive, "As Desired" Driving
Toyota Motor Corporation, in pursuit of superb driving and environmental performance, and based on the Toyota New Global Architecture (TNGA) structural reform for making ever-better cars, has developed advanced engines and transmissions and further evolved its hybrid systems. Toyota intends to deploy these new powertrain units in a rapidly broadening range of vehicle models, starting in 2017.
May. 20, 2016
Worldwide Sales of Toyota Hybrids Surpass 9 Million Units
Toyota Motor Corporation is proud to announce that the cumulative figures for global sales of its hybrid vehicles reached 9.014 million units as of April 30, surpassing the 9 million unit mark. This latest million-unit milestone was achieved in just nine months.
Feb. 24, 2016
Toyota's New Paint Tech Gives Prius Drivers a (Literally) Cooler Option
Combining a sporty design and dynamic driving performance, the new Prius thoroughly dispels the myth that it's not cool to own a hybrid. In parallel with the image change, Toyota has developed a revolutionary new paint option that will literally make the Prius cooler―by keeping the heat out of the car's cabin.
Dec. 09, 2015
Japan Launch Marks Start of Journey for Dynamic New Prius
Bringing to the table improved driving dynamics, evocative styling, and fuel economy of 40.8 km/L (under the JC08 test cycle), Toyota's fourth-generation Prius launched at dealers across Japan today. Toyota is targeting monthly sales of 12,000 units in the Japanese market.
Oct. 13, 2015
Under the Hood of the All-new Toyota Prius
In its fourth generation, the Toyota Prius is set to take on new markets with groundbreaking environmental performance, a bold new design, and a fun-to-drive spirit. Today, Toyota is proud to unveil the technological advances that enable its hybrid flagship to break the mold while still remaining true to form.
Oct. 08, 2015
Toyota to Debut Three New Concept Cars at Tokyo Motor Show
Toyota will present its vision for the future of mobility at this year's Tokyo Motor Show, where three very different new concept cars will be revealed. While some of the vehicles slated to go on display represent the development and commercialization of groundbreaking new technologies, others seek to explore and strengthen the emotional bond between car and driver.
Sep. 18, 2015
The Future, the Innovative, and the Legends: Toyota at the 2015 IAA Frankfurt Motor Show
Toyota has landed at the biennial 2015 IAA Frankfurt Motor Show with a whole range of exciting products and concepts. The event opened its doors to the public yesterday and, over the next week or so, is expected to attract upwards of 1,000,000 visitors―including German Chancellor Angela Merkel, who stopped by the Toyota stand.
Sep. 09, 2015
Toyota Prius Takes a Bold Step Forward
Toyota revealed the all-new 2016 Prius today in Las Vegas. In its fourth generation, the model redefines expectations from hybrids by sporting a ground-breaking style and setting new standards in fun-to-drive dynamics.
Aug. 21, 2015
With 8 Million Units Sold, Toyota Proves Hybrids Have Staying Power
Toyota Chairman Takeshi Uchiyamada likes to tell the story of how his team couldn't get the first Prius prototype to move for 49 days. According to him, "We had no idea what was wrong, so we worked late every night trying to figure it out. We finally got it to move around Christmas time, but it only went 500 meters!"
Oct. 14, 2014
Worldwide Sales of Toyota Hybrids Top 7 Million Units
Toyota Motor Corporation announces that cumulative global sales of its hybrid vehicles has exceeded the 7 million unit mark as of September 30 reaching 7.053 million units. This latest million-unit milestone was achieved in the fastest time yet for Toyota, taking just nine months.
Jan. 15, 2014
Worldwide Sales of Toyota Hybrids Top 6 Million Units
Toyota Motor Corporation announces that cumulative global sales of its hybrid vehicles topped the 6 million unit mark as of December 31, 2013, reaching 6.072 million units. The latest million-unit milestone was achieved in the fastest time yet for Toyota, taking just nine months.
Jul. 03, 2013
Worldwide 'Prius' Sales Top 3-Million Mark
Toyota Motor Corporation (TMC) announces that as of the end of June, worldwide cumulative sales of the "Prius" gasoline-electric hybrid vehicle passed the 3-million mark.
Apr. 17, 2013
Worldwide Sales of TMC Hybrids Top 5 Million Units
Toyota Motor Corporation (TMC) announces that cumulative global sales of its hybrid vehicles topped the 5 million unit mark as of March 31, 2013, reaching 5.125 million units.
Nov. 08, 2012
Cumulative Sales of TMC Hybrids Top 2 Million Units in Japan
Toyota Motor Corporation (TMC) announces that cumulative sales in Japan of its hybrid vehicles have reached 2.04 million units as of October 31 of this year. Globally, cumulative sales of TMC-produced hybrid vehicles―since the first was launched in 1997―have now topped 4.60 million units, with 1.02 million selling from January 1 through October 31 this year.
May. 22, 2012
Worldwide Sales of TMC Hybrids Top 4 Million Units
Toyota Motor Corporation (TMC) announces that global cumulative sales of its hybrid vehicles have topped the 4 million mark as of April 30.
Dec. 19, 2011
Toyota Begins Production of Current Model 'Prius' in China
Toyota Motor Corporation (TMC) announces that Sichuan FAW Toyota Motor Co., Ltd., a joint vehicle-production company established with China FAW Group Corporation in China's Sichuan Province, began production today of the third-generation "Prius" gasoline-electric hybrid vehicle at its Changchun Plant. Sales of the vehicle will begin in early 2012.
Mar. 08, 2011
Worldwide Sales of TMC Hybrids Top 3 Million Units
Toyota Motor Corporation (TMC) announces global cumulative sales of its hybrid vehicles have topped the 3-million mark, with more than 3.03 million units sold worldwide as of February 28, 2011.
Nov. 29, 2010
Toyota Holds Line-off Ceremony for 'Prius' in Thailand
Toyota Motor Corporation (TMC) announces that Toyota Motor Thailand Co., Ltd. (TMT), TMC's sales and production company based here, held a line-off ceremony today at its Gateway Plant in Chachoengsao Province to mark the start of production of the "Prius". The plant is to produce approximately 12,000 units annually, with sales to begin on November 30, priced from 1,190,000 to 1,270,000 baht.
Oct. 21, 2010
'Prius' Production to Begin in Thailand
Toyota Motor Corporation (TMC) announces that, as part of its effort to further popularize hybrid vehicles worldwide, it plans to produce the Prius at Toyota Motor Thailand Co., Ltd. (TMT), TMC's vehicle-production base in Thailand. Production is due to commence at TMT's Gateway Plant in November.
Oct. 07, 2010
Worldwide 'Prius' Sales Top 2-million Mark
Toyota Motor Corporation (TMC) announces that worldwide cumulative sales of the Toyota "Prius"―the world's first mass-produced gasoline-electric hybrid vehicle―have passed the 2-million mark, with approximately 2,012,000 units sold as of the end of September. Currently, Prius sales are robust in more than 70 countries and regions, particularly in Japan and North America.
Aug. 24, 2010
TMC to Sell Approaching Vehicle Audible System for 'Prius'
Toyota Motor Corporation (TMC) announces that, in line with its efforts to ensure an ever-safer traffic environment, it will begin sales on August 30 of an onboard device designed to alert pedestrians and others audibly to the presence of a quiet vehicle, such as a gasoline-electric hybrid. The device will be available nationwide through authorized Toyota dealers and Toyota genuine parts & accessories distributors for retrofitting on the third-generation "Prius" gasoline-electric hybrid vehicle.
Aug. 05, 2010
Sales in Japan of TMC Hybrids Top 1 Million Units
Toyota Motor Corporation (TMC) announces that cumulative sales in Japan of its hybrid vehicles have topped the 1-million mark, while more than 2.68 million units have been sold globally as of July 31, 2010.
Jan. 15, 2010
TMC to Launch "G's" Sports Conversion Series
TOYOTA MOTOR CORPORATION (TMC) announces it plans to begin a gradual rollout in Japan in mid-2010 of its newly developed "G Sports" (G's) sports conversion car series. The series, to be sold through Toyota-brand dealers, is meant to offer to a wider range of people the "automotive seasoning" that TMC has pursued through its GAZOO Racing activities.
Oct. 20, 2009
Toyota Brand Launches in South Korea
TOYOTA MOTOR CORPORATION (TMC) announces that sales of Toyota-brand vehicles began today in South Korea at five new dealerships, including three in Seoul, established by TMC's local distributor Toyota Motor Korea Co., Ltd. (TMKR).
Sep. 04, 2009
Worldwide Sales of TMC Hybrids Top 2 Million Units
TOYOTA MOTOR CORPORATION (TMC) announces today that global cumulative sales of its hybrid vehicles have topped the 2-million mark, with more than 2.01 million units sold worldwide as of August 31, 2009.
May. 18, 2009
Toyota Launches Third-generation 'Prius'
TOYOTA MOTOR CORPORATION (TMC) announces the launch in Japan today of the third-generation "Prius", which combines superior environmental performance with improved driving pleasure.
Apr. 03, 2009
New Japan-market 'Prius' Gets World's Best Fuel Efficiency
TOYOTA MOTOR CORPORATION (TMC) announces that the Japanese-market version its third-generation ''Prius'' gasoline-electric hybrid vehicle has achieved the best fuel efficiency in the world1 for a mass-produced vehicle, as measured using the 10-15 test cycle of the Japanese Ministry of Land, Infrastructure, Transport and Tourism (MLIT). The achievement represents part of TMC's numerous and ongoing efforts to improve fuel efficiency through advanced vehicle development.
Jul. 10, 2008
Toyota Announces Changes in North American Production
TOYOTA MOTOR CORPORATION (TMC), with a long-term aim toward enhancing its ability to flexibly respond to rapid fluctuations in North American market demand and toward facilitating a stable supply of North American-made vehicles―announces the following changes to its North American production structure:
May. 15, 2008
Worldwide Prius Sales Top 1 Million Mark
TOYOTA MOTOR CORPORATION (TMC) announced today that worldwide cumulative sales of the Toyota Prius―the world's first mass-produced gasoline/electric hybrid vehicle―have passed the 1 million mark, with approximately 1,028,000 units sold as of the end of April this year. Currently, Prius sales are robust in more than 40 countries and regions, particularly in Japan and North America.
Jul. 13, 2007
Toyota to Provide 220 Official Vehicles Including 134 Prius for 11th IAAF World Championships in Athletics Osaka 2007
TOYOTA MOTOR CORPORATION (TMC) announced today that it would provide a total of 220 vehicles―including 134 Prius hybrid passenger vehicles―for use as official cars during the 11th International Association of Athletics Federations (IAAF) World Championships in Athletics Osaka 2007 (Osaka 2007), to be held from August 25 to September 2, 2007, in Osaka, Japan.
Jun. 07, 2007
Toyota Worldwide Hybrid Sales Top 1 Million Units
TOYOTA MOTOR CORPORATION (TMC) announced today that global cumulative sales of Toyota hybrid vehicles have topped the 1 million mark, with approximately 1,047,000 units sold worldwide as of May 31, 2007.
Jun. 07, 2006
Worldwide Prius Sales Top 500,000 Mark
TOYOTA MOTOR CORPORATION announced today that worldwide cumulative sales of the Toyota Prius, the world's first mass-produced hybrid vehicle, have passed the half-million mark, with 504,700 units having been sold by the end of April this year.
Dec. 15, 2005
Sichuan FAW Toyota Starts Making Prius in Changchun, China
TOYOTA MOTOR CORPORATION (TMC) announced today that Sichuan FAW Toyota Motor Co., Ltd. (SFTM), a joint vehicle production company established with China FAW Group Corporation (FAW), held a line-off ceremony today for the Toyota Prius hybrid passenger vehicle at SFTM Chanchun Fengyue Co. (an SFTM branch) in Changchun City, Jilin Province, China.
Nov. 25, 2005
Toyota Worldwide Hybrid Sales Top 500,000 Units
TOYOTA MOTOR CORPORATION (TMC) announced today that global cumulative sales of Toyota hybrid vehicles have topped the 500,000 mark, with approximately 513,000 units sold worldwide by the end of October this year.
Nov. 09, 2005
Toyota Officially Registers First Hybrid Vehicles in China
TOYOTA MOTOR CORPORATION (TMC) announced today that it officially registered the first hybrid vehicles in China, under the country's national hybrid vehicle certification system, which came into effect October 1.
Aug. 04, 2005
Toyota and FAW to Start Producing Prius in Changchun, China this Year
CHINA FAW GROUP CORPORATION (FAW) and TOYOTA MOTOR CORPORATION (TMC) announced today that they would start building the Toyota Prius hybrid passenger vehicle by the end of this year at their joint plant in Changchun, Jilin Province. The announcement was made during the press day for the 4th Changchun International Auto Expo (Changchun Motor Show).
May. 27, 2004
Prius Hybrid System Wins International Engine of the Year 2004
TOYOTA MOTOR CORPORATION (TMC) announced today that the hybrid system used in the new Toyota Prius has had outstanding success in this year's International Engine of the Year Awards, winning the overall "International Engine of the Year 2004" title, as well as three different categories.
Oct. 02, 2003
More Than 17,500 Prius Ordered in New Model's First Month
TOYOTA MOTOR CORPORATION (TMC) announced today that first-month Japanese-market orders for the second-generation Prius, which went on sale in Japan on Sept. 1, totaled 17,500. The Sept. 1-30 tally was nearly six times greater than TMC's official monthly sales target of 3,000 units.
Sep. 01, 2003
Toyota Launches All-new Prius
TOYOTA MOTOR CORPORATION announced today the nationwide launch of the all-new Prius hybrid passenger vehicle through "Toyota" and "Toyopet" dealers.
Apr. 17, 2003
Toyota Unveils New Prius at New York Auto Show
TOYOTA MOTOR CORPORATION unveiled at the New York International Automobile Show today (April 16, New York time) its all-new U.S.-market Prius, marking the dawn of a new age of hybrid vehicles.
Apr. 17, 2003
Toyota's Develops New Hybrid System
TOYOTA MOTOR CORPORATION announced today it has completed a next-generation hybrid system that radically enhances the synergy between electric motor and internal combustion engine by employing a high-voltage power-control system for greater motor output. THS II―developed under Toyota's "Hybrid Synergy Drive" concept―boasts improved environmental performance and drastically raises the "fun to drive" quotient for hybrid vehicles.
Sep. 25, 2002
Worldwide Toyota Prius Sales Top 100,000 Mark in August
TOYOTA MOTOR CORPORATION (TMC) announced today that worldwide sales of its Prius hybrid sedan topped the 100,000 mark in August.
Apr. 22, 2002
Toyota Worldwide Hybrid Sales Top 100,000 Mark
TOYOTA MOTOR CORPORATION (TMC) announced today that global cumulative sales of Toyota hybrid vehicles have topped the 100,000 mark, with nearly 103,000 units sold by the end of March this year, representing a 90% share of the world hybrid vehicle market.
Dec. 13, 2000
Prius Tops 50,000 Units Sold Worldwide
TOYOTA MOTOR CORPORATION (TMC) announced today that the Prius, launched in December 1997 as the world's first mass-produced hybrid passenger car, has surpassed the 50,000-unit mark in cumulative sales, according to the latest figures from Toyota for Japan and overseas sales combined.
May. 25, 2000
Leaner and Greener―Prius Gets Even Better
TOYOTA MOTOR CORPORATION (TMC) has taken the world's first mass-produced hybrid passenger car and made it even leaner and greener. The improved Toyota Prius hits showrooms across the country today boasting greater user-friendly features, heightened environmental specifications and more-distinct styling both inside and out.
Oct. 12, 1999
EVS-16 to Feature Prius, e-com
TOYOTA MOTOR CORPORATION (TMC) announced today that it will exhibit its "Prius" hybrid car and "e-com" electric vehicle at the 16th International Electric Vehicle Symposium (EVS-16), to be held in Beijing on Oct.12-16.
Jul. 14, 1998
Toyota to Introduce Prius in Overseas Markets
TOYOTA MOTOR CORPORATION (TMC) announced today that the Prius, equipped with the Toyota Hybrid System (THS), will be introduced in the North American and European markets by the year 2000. Total sales volume will be approximately 20,000 units per year in the North American and European market combined.
Oct. 15, 1997
Toyota to Unveil the Prius Hybrid Car and NC250 Luxury FR Sedan at 32nd Tokyo Motor Show
TOYOTA MOTOR CORPORATION (TMC) today announced that it will exhibit many new-technology vehicles at the 32nd Tokyo Motor Show, to be held at the Makuhari Convention Center (known as Makuhari Messe) in Chiba Prefecture from Wednesday, October 22 through Wednesday, November 5. The company will exhibit 14 prototype cars and 44 current production vehicles based on 29 models.
Oct. 14, 1997
Toyota Launches the Revolutionary PRIUS Hybrid Passenger Vehicle
TOYOTA MOTOR CORPORATION (TMC) today announced that it has developed the Prius, a passenger vehicle powered by the highly advanced Toyota Hybrid System, and will put it on sale beginning December 10th through Toyota dealers nationwide.
Oct. 18, 1995
Toyota to Display New-Generation Sedan "Toyota Prius" at the 31st Tokyo Motor Show
TOYOTA MOTOR CORPORATION announced today that it will display an array of passenger cars, commercial and recreational vehicles―14 special-exhibit cars and 56 production cars from 39 models―and a variety of technical exhibits at the 31st Tokyo Motor Show. The show will be held at the Nippon Convention Center, popularly known as Makuhari Messe, in Makuhari, Chiba Prefecture, from October 28 (Sat.) to November 8 (Wed.).
Sep. 07, 1995
Toyota to Exhibit Next-Generation Sedan "Toyota Prius" at Frankfurt Motor Show
TOYOTA MOTOR CORPORATION announced today that it will exhibit its Toyota Prius concept car at the Frankfurt Motor Show in Germany from Saturday, September 16, to Sunday, September 24.
